The Zoë Pastelle Edit

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Holiday Essentials ❄

Explore a curated selection of festive pieces in red, green, and gentle winter tones — crafted from the softest natural materials.

Thoughtfully designed to be loved now and cherished for years to come, these styles bring warmth, comfort, and a touch of seasonal magic to little ones and mothers alike.

Explore gifts that last — soft, timeless, and made to be kept.

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New in — Cashmere

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Last Chance to Shop the Edit 🤍

A small restock of The Zoë Pastelle Edit has just arrived! if you didn’t get the chance to order before, now is the perfect moment.

Discover your favourites while they’re still here.

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Sustainability

All our garments are produced with nature in mind! It is important to us to respect the environment and the world that is meant for our children. In a society where disposable children's clothing has become the norm, minimalisma tries to offer a high quality and environmentally friendly alternative. minimalisma is GOTS certified.

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Womenswear

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Shop the Look

Journal

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  • 🎄 The Perfect Slow Advent Day: Baking Linzer Cookies in Cashmere & Wool-Silk

    🎄 The Perfect Slow Advent Day: Baking Linzer Co...

    We recently had the pleasure of once again collaborating with the amazing Lena Fuchs, as we thought it was the perfect time for some cozy Christmas cooking inspiration! Lena, the...

    🎄 The Perfect Slow Advent Day: Baking Linzer Co...

    We recently had the pleasure of once again collaborating with the amazing Lena Fuchs, as we thought it was the perfect time for some cozy Christmas cooking inspiration! Lena, the...

  • The Zoë Pastelle Edit Photoshoot

    It started with a 🤍

    It started with a like  I sent a few quiet likes. A careful message.  Would she ever be interested in a collaboration?I couldn’t have anticipated how naturally it would all...

    It started with a 🤍

    It started with a like  I sent a few quiet likes. A careful message.  Would she ever be interested in a collaboration?I couldn’t have anticipated how naturally it would all...

  • Music, Mountains & Memories: Ursina × The Zoë Pastelle Edit

    Music, Mountains & Memories: Ursina × The Zoë P...

    When planning to film the campaign for The Zoë Pastelle Edit in the breathtaking landscapes of Engadin, we were searching for the perfect sound and voice to accompany this special...

    Music, Mountains & Memories: Ursina × The Zoë P...

    When planning to film the campaign for The Zoë Pastelle Edit in the breathtaking landscapes of Engadin, we were searching for the perfect sound and voice to accompany this special...

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Featured in

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